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HOME > THE EDIT > The Future is HEURE: Turn Back The Clock With This Luxury Local Skincare Brand

The Future is HEURE: Turn Back The Clock With This Luxury Local Skincare Brand

17 November 2021

Get to know homegrown skincare brand, HEURE, and how its science-led innovations deliver the promise of ageless skin.

A good skincare routine is only as effective as the products you use. And while powerful ingredients are the cornerstone of a stellar skincare brand, it is the delivery of such ingredients deep into your skin that brings even more anti-ageing benefits.

That is the ethos that HEURE abides by in its quest for ageless beauty. Despite being only a year old, this local science-led skincare brand has dedicated ten years to formulating and perfecting a microencapsulation technology that would revolutionise beauty routines as we know it.

Enter SPHR™️ a.k.a the “miracle capsule”. This transdermal delivery system is designed to safely encapsulate anti-ageing active ingredients, penetrate the dermis, and deliver them into targeted areas with a smart time-release formula over 24 hours for optimal efficiency and results. Thanks to SPHR™️, collagen and elastin in the dermis are activated to produce sustainable and long-lasting improvements to the skin’s structure and elasticity.

For those in search of the Fountain of Youth, get to know HEURE’s Ageless line-up of supercharged products that boast the brand’s proprietary SPHR™ technology.

A Power-Packed Serum

A supercharged serum like none other, the Ageless Serum delivers a trio of potent peptides – Acetyl Hexapeptide, Palmitoyl Tripeptide-38 and Pentapeptide-18 – to deeper levels of the skin. As a result, your skin will sport a youthful glow with diminished pores, and visibly less wrinkles and fine lines in just seven days.

A Boost For Your Complexion

Every complexion can do with a pick-me-up, and that is what the Ageless Skin Booster promises to do. As the first and booster step to the Ageless range, this anti-pollution lotion treatment essence contains a plethora of powerful ingredients such as peptides, hydrolysed Hyaluronic Acid, Camellia Japonica flower extract, and an active blend of seven natural plant extracts. Together, they work to restore skin’s pH and defend it against pollutants. 

An At-Home Facial

Want to experience the effects of a two-hour facial with just one sheet mask? The Ageless Facial Treatment Mask promises to imbue your skin with a radiant glow. The bio-cellulose sheet mask is immersed in 25ml of high concentration serum that is chock-full of anti-ageing, anti-oxidative, and soothing ingredients.

Simply leave it on your face for 20 minutes, remove, and gently massage any excess product into your skin. Use it twice a week to experience visible results.

Eye Candy

They say the eyes are the windows to your soul. Thanks to the Ageless Eye Serum, your eyes will look brighter, younger and visibly refreshed. Be it fine lines, under eye dark circles, eye bags, or sagging skin, this lightweight hydrating eye serum fights the obvious signs of ageing.

It is formulated with a mixture of Chrysin and Palmitoyl Peptides, and boosted with Cassava Extract, to smoothen, lift and firm the eye contours. Its efficacious formula also contains Vitamins C, E, B3 and B5, which work in sync to nourish and protect delicate skin around your eyes against UV-induced stress.

Protection Throughout The Day

Not just nourishing and hydrating, the Ageless Day Treatment is also formulated with broad spectrum SPF 35, super-hydrating Sodium Hyaluronate, and anti-radical Vitamins C and E complex for ample UV protection. The non-oily cream moisturiser deeply hydrates the skin, helps to reduce the appearance of fine lines and wrinkles, and defends it against premature ageing.

Come night time, the luxurious Ageless Night Treatment works to renew and restore vitality to the skin with its nourishing blend of retinol, Vitamins C and E, and Sodium Hyaluronate. Just a pearl-sized amount of the cream applied to your face, neck, and décolletage is needed to improve your skin’s texture and visibly soften any lines or wrinkles.


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